Washington, (thestates.news)
Facebook CEO Mark Zukerberg said on Saturday that his
company it will start to label potentially harmful posts that it leaves up
because of their news value.
The more hands-on approach comes as the social media firm is under pressure to
improve how it moderates the content on its platform, including posts by US
President Donald Trump.
More than 90 advertisers have joined a boycott of the site, BBC reports.
Consumer goods giant Unilever on Friday added its name to the list, citing a
“polarized election period” in the US.
The maker of Dove soap and Ben & Jerry’s ice cream said it would halt
Twitter, Facebook and Instagram advertising in the US “at least”
through 2020.
“Continuing to advertise on these platforms at this time would not add value
to people and society,” it said. “We will revisit our current
position if necessary.”
Zukerberg said the firm would ban ads that describe different groups, based on
descriptors such as race or immigration status, as a threat. It will also
remove content – even from a politician – if it determines that it incites
violence or suppresses voting.
He also said the firm will attach a label to “problematic” content
that falls outside of those categories. uni (#mediasaheb.com)









